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Privacy Policy for the Website urbinocasa.it

1. Data Controller

The data controller for personal data collected through the Urbino Casa website ('Site' or 'Website', 'www.urbinocasa.it') is Paride Serafini, with registered office at Via Vittorio Veneto, 10 – 61029 Urbino (PU) Italy, VAT/Tax Code 02436280412. For any information or to exercise your rights, you can contact the Controller at the email address: [email protected] .

An updated list of designated Data Processors can be provided upon request by data subjects and/or Users.

2. Types of Data Collected

The Site collects the following types of personal data:

Data provided voluntarily by the User

  • First and Last Name: Required to unlock property details (Unlock Property). This data is used to identify the interested party for property security purposes and to confirm they have viewed the property.
  • Email address: Collected solely for the purpose of sending periodic communications regarding new real estate listings, updates, and agency news.
  • Preferred language (IT/EN): Collected solely to send the newsletter in the selected language, to ensure a better reading experience and receive relevant communications.
  • To access Exclusive Content: No additional personal data is collected, but your explicit acceptance of our Terms and Conditions of Use is recorded as a prerequisite for viewing such content.

Browsing Data and Statistical Analysis (Cookies)

Technical cookies are used for the proper functioning of the Site. With your explicit consent, collected via the cookie banner, we may use statistical analysis services to understand how users interact with the Site.

  • Currently (Google Analytics 4): If you consent, Google Analytics may collect data such as your IP address (which is immediately anonymized by GA4), browser information, device type, and page interactions. This data is used in aggregate form to improve our service.

3. Purposes and Legal Basis for Processing

Your data is processed for the following purposes:

Purpose: Sending the Newsletter Data Processed: Email address Legal Basis (according to GDPR): Explicit consent of the data subject (Art. 6.1.a)
Purpose: Providing the service (e.g., browsing) Data Processed: Browsing data, technical cookies Legal Basis (according to GDPR): Legitimate interest of the Controller (Art. 6.1.f)
Purpose: Statistical Traffic Analysis Data Processed: Aggregated browsing data, analysis cookies Legal Basis (according to GDPR): Explicit consent of the data subject (Art. 6.1.a)
Purpose: Ensuring access to Exclusive Content Data Processed: Email address and record of acceptance of Terms and Conditions Legal Basis (according to GDPR): Performance of a contract to which the data subject is a party (Art. 6.1.b)

4. Method of Collection

Data is provided directly by the User through the newsletter subscription form.

Before subscribing to the newsletter, the User must review this Policy and provide explicit consent via the appropriate checkbox.

5. Retention Period

Personal data is kept for the time strictly necessary to achieve the stated purposes:

  • Newsletter Data: Your email address will be kept until you withdraw your consent (you can unsubscribe at any time via the link in every email).
  • Analysis Data (Google Analytics): User and event-level data is retained for a period of 14 months, after which it is automatically deleted.

6. Processing Methods and Security

Data processing is carried out exclusively on electronic systems and tools protected by appropriate technical and organizational measures (e.g., data encryption, regular backups, access control with secure credentials) to ensure integrity, confidentiality, and protection against unauthorized access, loss, or destruction. No paper archives or documents are used for the storage of personal data.

7. Data Communication and Dissemination

Your personal data is not sold or disseminated. It may be shared with third-party service providers (e.g., Google for Analytics services, hosting providers) appointed as Data Processors, limited to the purposes described above. Data transfer is carried out in compliance with current regulations.

8. Cookies

The Site uses technical cookies and, with your consent, analysis cookies. For more details on which cookies we use and to manage your preferences, please consult our Cookie Banner and the relevant Cookie Policy (if present).

  • Technical session cookies: Deleted when the browser is closed.
  • Anonymized analysis cookies.

Analysis cookies (set only with your consent):

  • _ga (2 years): used to distinguish users.
  • _ga_<container-id> (2 years): used to maintain session state.
  • When consent is denied (`analytics_storage='denied'`), GA4 does not set or read cookies; only cookieless anonymized pings are transmitted.

No third-party profiling or marketing cookies are used. You can change or withdraw your consent at any time through the consent banner or by contacting the Controller.

9. Rights of Data Subjects

  • Access your personal data;
  • Obtain its correction or deletion;
  • Restrict the processing concerning you;
  • Object to the processing;
  • Request data portability;
  • Withdraw consent at any time;
  • Lodge a complaint with the supervisory authority (Garante per la Protezione dei Dati Personali);

To exercise your rights, you can write to: [email protected]

10. Updates to the Privacy Policy

This policy may be subject to change. Any updates will be published on this page.

Last updated date: November 25, 2025